Police in Jeju Island, South Korea, have developed a set of guidelines aimed at foreign tourists, encouraging respectful behavior as visitor numbers surge. This initiative comes amid rising complaints from local residents about tourist misconduct, including littering and public disturbances.
The guide, which is published in English, Chinese, and Korean, is a pioneering effort by Jeju police to address tourism-related issues on the island renowned for its scenic beaches and natural beauty. Designed to "prevent misunderstandings due to language and cultural differences," the guide seeks to enhance tourists' understanding of South Korea's cultural practices and legal expectations, as noted by Jeju Police Agency chief Kim Su-young.
Authorities plan to distribute an initial 8,000 copies of the guide, which outlines specific "minor offenses" that could result in fines, including littering, smoking in restricted areas, and engaging in disruptive behavior. First-time offenders will receive warnings, while those who repeatedly violate these rules could face fines up to 200,000 won (approximately $143 or £106).
Jeju Island, a volcanic getaway south of the Korean peninsula, has seen a surge in tourism following the pandemic, with around seven million visitors recorded so far this year. In contrast, the island's economy was significantly bolstered by foreign tourists, particularly from China, contributing a remarkable 9.26 trillion won in 2024 alone. This initiative reflects a broader trend across Asia, where popular tourist destinations are increasingly implementing measures to manage the impact of over-tourism, similar to a Japanese town's recent decision to block access to a famous viewpoint of Mount Fuji to deter overwhelming crowds.