In the midst of the global pandemic in 2020, Guillaume Broche, then an employee at Ubisoft, yearned for a change. Inspired by his fondness for nostalgic games like Final Fantasy, he set out to create a unique role-playing game. This vision materialized into Clair Obscur: Expedition 33, which five years later has become a phenomenon in the gaming industry.
With sales surpassing one million copies in just 72 hours and a soundtrack dominating Spotify, the game has even caught the attention of French President Emmanuel Macron for its innovative narrative and design. Set in the fictional realm of Lumiere, the story revolves around a dark entity known as The Paintress, whose annual ritual causes individuals of a generation to disappear. Players engage with this riveting plot through classic turn-based combat and an enchanting aesthetic borrowed from 19th-century France.
Unlike traditional methods, Broche's recruitment strategy relied on social media platforms like Reddit. He connected with aspiring voice actors, writers, and musicians, which included Jennifer Svedberg-Yen, who discovered Broche's plea while locked down in Australia. Initially participating as a voice actress, she transitioned to the pivotal role of lead writer, highlighting the fluidity within the team dynamics. Following his departure from Ubisoft, Broche founded Sandfall Interactive, gaining support from publisher Kepler Interactive and forming a dedicated team of around 30.
The collaborative spirit fostered within Sandfall was invaluable, yielding exceptional production quality that has garnered comparisons to major blockbuster titles. With resources allowing them to attract notable voice talents such as Charlie Cox and Andy Serkis, the creative team often wore multiple hats, contributing beyond their designated roles.
Despite the project's success appearing serendipitous, Broche and his crew attribute their achievements to a shared vision and immense talent among a passionate group of primarily junior developers. The culmination of their unique journey stands as a testament to the innovative spirit thriving within indie gaming, showing that passion, collaboration, and a little luck can lead to great success.