It all began at Milan Fashion Week when models showcased T-strap sandals by Italian fashion label Prada. The reaction was immediate and intense on Indian social media, where many pointed out the striking resemblance of these sandals to the Kolhapuri chappal, a handcrafted leather shoe beloved by millions across India. Named after the town of Kolhapur in Maharashtra, these sandals are deeply rooted in Indian culture.
This latest uproar reflects a broader trend in India — a newfound assertiveness and a call for recognition of Indian contributions to global fashion and design. With India’s stature on the rise internationally, citizens are increasingly vocal about cultural appropriation, as evidenced by the swift actions taken by the Maharashtra Chamber of Commerce, Industry, and Agriculture. They sent a formal complaint to Prada, prompting the luxury brand to respond.
In a statement, Prada acknowledged the inspiration behind their sandal design, which they said was drawn from traditional Indian footwear crafted in Maharashtra and Karnataka. The company’s willingness to apologize marks a significant moment in the interplay between global luxury brands and local cultural identities, highlighting the importance of respect and recognition in the fashion discourse.
